[FREE] The Dream Job: Sports Publicity Promotion and Marketing






 | #16669232 in Books |  1995-09 | PDF # 1 | File Name: 0614046769


||0 of 0 people found the following review helpful.| Fast Delivery and a great book!|By Dennis Conrad|Fast Delivery and a great book. Thanks will check out other items from this seller!|3 of 4 people found the following review helpful.| Disappointing and outdated|By Customer|Reading the favorable reviews, I thought this book would be a no-brainer and get me up to speed with the|About the Author|Mel Helitzer, a professor of journalism at Ohio University, is the author of the best-selling book on humor writing (Comedy Writing Secrets). Rolling Stone magazine called him one of the funniest university professors in the country,

This book is designed for sports media and marketing courses. Features include 25 SID responsibilities, 16 basic press release rules, 35 types of sports features, and 55 news conference checklist items. The book explains how to get guests booked on radio and TV, get publicity photos printed, create an effective press box and a productive media tour, get a major event staged, and get a star named All-American.


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You easily download any file type for your gadget.The Dream Job: Sports Publicity Promotion and Marketing   |  Melvin Helitzer. A good, fresh read, highly recommended.

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